NEW YORK, NY, DECEMBER, 2023 – Lectrium, an EV technology company helping dealerships and customers alike transition to electric vehicles, today announces the integration of their Electric Vehicle (EV) Savings Badges with Cox Automotive’s Dealer.com, the leading provider of digital marketing solutions and operations for the automotive industry. This new Vehicle Display Page (VDP) tool will provide benefits for mutual dealer customers of both Lectrium and Dealer.com.

Lectrium will offer its VDP widget to dealership partners affiliated with Dealer.com interested in providing customers with comprehensive information on tax credit and fuel cost savings for their electric vehicle inventory. The widget is designed to show tailored savings specific to each electric and plug-in hybrid VIN, and help dealers demonstrate the true cost of owning an electric vehicle to their customers.

“Anytime Lectrium can partner with a leading automotive technology business, we will jump at that opportunity. It is great working together to assist dealerships in the transition to electric vehicles, ” said Peter Barba, CEO of Lectrium. “The EV shopping journey is much different than with Internal Combustion Engine (ICE) cars, and education is required to get customers comfortable. Lectrium’s badges show total cost of ownership for electric vehicles when factoring in available federal and state incentives, and fuel cost savings.”

Lectrium also created an EV-only listings platform for consumers, where they list electric and plug-in hybrid inventory for their dealer partners. Customers can use the EV listing platform to find their next EV or PHEV, and access comprehensive information on EV ownership. Dealer partners benefit by connecting with a targeted, EV-focused audience through the platform.

For more information about Lectrium visit www.lectrium.com.

About Lectrium, Inc.

Lectrium supports dealerships in their transition to electric vehicles by providing a range of digital sales and marketing tools tailored for their electric vehicle inventory. Their offerings include an EV listing lead-generation platform and an EV Savings Calculator widget.

Media Contact:

Camila Notaro

(609)-806-5956

camila@lectrium.com